If you ever find that you’re getting unwanted search results, you can quickly and easily narrow down the list by using the minus sign.
Here’s a classic example; let’s say that you’re interested in natural history and wanted to know more about a jaguar.
However, the (organic) results may display local Jaguar dealerships. You can modify your search with a negative keyword like this :
Or even use several modifiers like this to suppress even more irrelevant results, like this …
Jaguar -car -vehicle -sales -garage
… and there you have it … more accurate search results.